Do These Assessments Before You Start Your Coaching Business

Values Assessment

How well do you know yourself? Are you fully aware of all the forces that drive what you do each day? Chances are (if you’re like most people), you’re running on auto pilot and you’re not really clear on all the factors that make you who you are.

As a new coach, you probably help your clients gain more self awareness on a daily basis. You probably also went through (or are in the process of going through) quite a few exercises during your coach training to help you get a clearer picture of what really drives you.

Since we as humans have a tremendous ability to go through our lives efficiently by falling into default patterns that are formed from past experiences, it’s important to regularly take time to identify our patterns and preferences.

In the Coach’s First Year membership program there are several exercises that will help you get a clear picture on your values, preferences and underlying patterns.  By going through these exercises you’ll get a clearer picture of the factors that are influencing your actions every day (many of which are operating below your level of conscious awareness).

Here’s a summary of the exercises that I think are the most helpful for new coaches who are starting a coaching practice.

Tony Robbins’ six Human Needs Assessment

If you follow Tony Robbins, you’ve probably heard him mention the six human needs which form the foundation of his coaching. Here’s a quick summary for those who aren’t familiar with the six human needs:

Human Needs Psychology states that everything we do is driven by our desire to meet these six needs:

  1. Certainty 
  2. Variety
  3. Significance
  4. Love & Connection
  5. Growth
  6. Contribution

Everyone meets these needs but we all have different vehicles for meeting them.  Some people meet these needs in a way that serves them well (such as meeting the need for variety by going to different restaurants) while some people meet needs in ways that don’t serve them well (such as meeting the need for variety through drugs & alcohol).

People prioritize these needs differently.  For example, some people are driven mainly by significance while others are heavily driven by certainty.  By getting to know your top needs and by also understanding how you meet these needs, you can use that information to help you become more successful at starting your coaching practice.

Here’s a brief example:  If you have a strong need for variety and you get this by spending a lot of time checking emails, surfing the internet and reading dozens of newsletters every day, you may have trouble accomplishing things (yah – I pulled this example from my own personal challenges!).

Once I realized this, I was able to put controls in place to limit my use of these ineffective vehicles, and to also choose more effective vehicles for meeting my need for variety.  I now meet my need for variety throughout the day by scheduling short, structured time blocks that area focused on productive activities instead of time wasters.

Values Assessment

Your satisfaction in any area of your life can be increased or decreased depending on how well aligned you are with your values.   If one of your top values is fun, you may not be best served by becoming a grief coach.

One of my top values is continuous learning.  I love reading about business, coaching, psychology and marketing.  This realization led me to enter a coaching niche that allows me to teach the topics I read about.

Most of the top experts will agree that when you find something you’re passionate about that’s aligned with your values, you’ll no longer view your work as a job and you’ll spend more time in a state of “flow” where you tap into your best talent and time flys as you do your best work. For a great book on this topic, check out Flow: The Psychology of Optimal Experience.

By signing up for the FREE 5 Steps For Launching a Successful Coaching Business, you’ll have access to both the 6 Human Needs assessment and aValues Assessment that will help you gain a new level of clarity of the factors and tendencies that influence your decisions each day.   I’d love to hear about your eye-opening experiences with these 2 assessments. Please post your comments below!


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